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Who we are

Since its inception, Xpand Now
has been fully committed in growing its customers’ business.

Having built an extensive experience in multiple markets around the Middle East, North Africa, Europe and the United States, Nada and Nayla joined forces to bring their solid know-how in business consulting, financial advisory and strategic planning to businesses that aim to expand locally and internationally. 

Nada Yared
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Nada is a Founding Partner of Xpand Now.

Nada has over 20 years of consulting experience. She served as COO of ECE Capital, an investment bank based in Lebanon and operating in the Middle East and Europe. She is an expert in the fields of financial advisory, business planning, corporate finance and market and business consulting.

Nada has extensive experience in various industries including real estate, industrial, health, transport, banking and financial services, and hospitality sectors.


She was team leader for numerous development projects in cooperation with UNDP, World Bank, USAID and European Commission, in the United States, the Middle East, North Africa, and Europe.


Nada holds an MBA from University of Texas at Arlington.


Her skills include business planning, corporate finance, strategic planning, business development of SMEs and financial advisory services for mergers and acquisitions, valuation studies and fund structuring.

Nada is trilingual, she is fluent in English, French and Arabic.

Nayla Yared
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Nayla is a Founding Partner of Xpand Now.


Nayla's professional experience includes Engineering, Marketing and Business Development for a multinational company, Alcatel-Lucent. She founded, owned and managed a number of businesses in the art sector and founded and co-owned an art gallery.

She also volunteered her time with various organizations. She served as president of non-profit organizations in education, arts, civic engagement and social welfare.

She presently volunteers as a business mentor with SCORE ( 

Nayla majored in computer engineering and is certified in marketing communication.

Her skills and experience include, Business Development & Strategy, Business & Marketing Planning, Due Diligence & Private Placement Memorandum and Market Analysis.

She worked among others with real-estate, technology, hospitality, restaurants, retail, transportation and the food industry.

Nayla is fluent in English, French, Arabic and Portuguese and basic Spanish.

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